Posted on February 5, 2013 by Bill Skrapits
Let Your Sales Forecast Be Your Guide
What is the difference between these two perspectives?
1. Winery owner produces a wine(s) and needs to sell it to fulfill the sales goal.
2. Winery owner has a sales goal and needs a wine(s) to fulfill that goal.
At first glance, you…
Posted on February 28, 2013 by Bill Skrapits
Colorado Wine, Winters and the West
I recently attended the third annual VinCO Conference, Colorado’s annual wine conference January 15-17. It’s held in Grand Junction, where the majority of Colorado’s grapes are grown. A massive cold snap hit during the conference stirring a few concerns about the vineyards among local conference…